The Resource Watch and learn : rhetorical devices in classroom films after 1940, Eef Masson

Watch and learn : rhetorical devices in classroom films after 1940, Eef Masson

Label
Watch and learn : rhetorical devices in classroom films after 1940
Title
Watch and learn
Title remainder
rhetorical devices in classroom films after 1940
Statement of responsibility
Eef Masson
Creator
Author
Subject
Genre
Language
  • eng
  • eng
Summary
  • Since the late 1990s, there has been a marked increase in academic interest in what are sometimes called 'utility films'. Intended for purposes of information, training, teaching or advertising. Although such research was long overdue, the current academic output tends to be restricted in scope, paying little attention to the films' textual features: the means they deploy in defending their informational, educational or commercial arguments. In the absence of such studies, the image survives of very 'formulaic' genres. This book seeks to modify this picture, and suggests a methodology that helps to foreground the films' rhetorical diversity. Taking her departure from a historical collection of Dutch classroom films. Masson proposes an approach that considers an audio-visual text as part of a so-called dispositif: the set-up of technology, text and viewing situation that is relevant to the specific corpus under scrutiny
  • Sinds de late jaren negentig is er een toenemende academische belangstelling voor zogenoemde 'gebruiksfilms': films die bedoeld zijn om te informeren, te trainen of onderwijzen, of te overtuigen van het nut van een service of product. Onderzoek richtte zich tot nu toe vooral op de productie- of distributiegeschiedenis van dergelijke films, of hun pedagogische effectiviteit. Minder aandacht is er voor hun tekstuele dimensie: de middelen die ze inzetten ter onderbouwing van hun informatieve, educatieve of commerciële argument. Intussen hebben gebruiksfilms echter nog steeds het imago van erg 'formulaire' genres. Eef Masson nuanceert dit beeld in haar boek, en stelt een methodologie voor die de aandacht vestigt op de retorische diversiteit van deze films
Member of
Cataloging source
MiAaPQ
http://library.link/vocab/creatorName
Masson, Eef
Dewey number
791.43071
Illustrations
illustrations
Index
index present
Language note
Text in English
LC call number
LB1044
LC item number
.M37 2012
Literary form
non fiction
Nature of contents
  • bibliography
  • filmographies
Series statement
  • Open Access e-Books
  • Knowledge Unlatched
  • Framing film
http://library.link/vocab/subjectName
  • Educational films
  • Rhetoric
  • Motion pictures in education
  • Educational films
Label
Watch and learn : rhetorical devices in classroom films after 1940, Eef Masson
Instantiates
Publication
Copyright
Note
"EYE Film Institute, Netherlands"
Bibliography note
Includes bibliographical references (pages 335-354), filmography (pages 325-333) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
1. Film for education: debates, idea(l)s and practices -- 2. Classroom film use and the pedagogical Dispositif -- 3. Rhetoric: text & frame -- 4. Textual rhetoric I: motivational devices -- 5. Textual rhetoric II: referencing the pedagogical dispositif -- Conclusions: towards a conception of the dispositif notion as a comparative tool
Dimensions
unknown
Extent
1 online resource (372 pages)
Form of item
online
Isbn
9789048514113
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Specific material designation
remote
System control number
  • (CKB)2670000000334443
  • (EBL)1773774
  • (SSID)ssj0000939996
  • (PQKBManifestationID)12405968
  • (PQKBTitleCode)TC0000939996
  • (PQKBWorkID)10946340
  • (PQKB)11299225
  • (MiAaPQ)EBC1773774
  • (OCoLC)829905893
  • (EXLCZ)992670000000334443
Label
Watch and learn : rhetorical devices in classroom films after 1940, Eef Masson
Publication
Copyright
Note
"EYE Film Institute, Netherlands"
Bibliography note
Includes bibliographical references (pages 335-354), filmography (pages 325-333) and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
1. Film for education: debates, idea(l)s and practices -- 2. Classroom film use and the pedagogical Dispositif -- 3. Rhetoric: text & frame -- 4. Textual rhetoric I: motivational devices -- 5. Textual rhetoric II: referencing the pedagogical dispositif -- Conclusions: towards a conception of the dispositif notion as a comparative tool
Dimensions
unknown
Extent
1 online resource (372 pages)
Form of item
online
Isbn
9789048514113
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Specific material designation
remote
System control number
  • (CKB)2670000000334443
  • (EBL)1773774
  • (SSID)ssj0000939996
  • (PQKBManifestationID)12405968
  • (PQKBTitleCode)TC0000939996
  • (PQKBWorkID)10946340
  • (PQKB)11299225
  • (MiAaPQ)EBC1773774
  • (OCoLC)829905893
  • (EXLCZ)992670000000334443

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