The Resource Strategic communication for sustainable organizations : theory and practice, Myria Allen

Strategic communication for sustainable organizations : theory and practice, Myria Allen

Label
Strategic communication for sustainable organizations : theory and practice
Title
Strategic communication for sustainable organizations
Title remainder
theory and practice
Statement of responsibility
Myria Allen
Creator
Author
Subject
Genre
Language
eng
Member of
Cataloging source
GW5XE
http://library.link/vocab/creatorName
Allen, Myria
Dewey number
658.4/08
Illustrations
illustrations
Index
index present
LC call number
HD60
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
CSR, sustainability, ethics & governance,
http://library.link/vocab/subjectName
  • Social responsibility of business
  • Business communication
  • Business communication
  • Social responsibility of business
Label
Strategic communication for sustainable organizations : theory and practice, Myria Allen
Link
https://ezproxy.lib.ou.edu/login?url=http://link.springer.com/10.1007/978-3-319-18005-2
Instantiates
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Intro; Foreword; Preface; Why Write This Book?; Who Should Read This Book?; Plan for This Book; Participating Organizations; Acknowledgments; Contents; Chapter 1: Sustainability and Communication; 1.1 Why Sustainability and Why Now?; 1.1.1 Sustainability and Strategic Ambiguity; 1.2 What Are Organizational Actors Doing?; 1.3 Why Communication?; 1.3.1 Communication Challenges Organizations Face; 1.3.1.1 Fear of Speaking Out; 1.3.1.2 Messages Not Processed; 1.4 What Are We to Do?; 1.5 Concluding Thoughts; References
  • Chapter 2: Changing Paradigms, Shifting Societal Discourses, and Organizational Responses2.1 The Trail Blazers: An Example of Organizational Change; 2.2 Changing Discourses: The Organization-Environment Interface; 2.2.1 Paradigms and Discourses in Societies; 2.2.1.1 The False Dichotomy Between Jobs and the Environment; 2.2.1.2 Difficult Conversations and Discursive Closure; 2.2.2 Paradigms and Discourses in Organizations; 2.3 What Are the Major Discourses?; 2.3.1 Do We Face Global Limits?; 2.3.2 How Can We Solve the Problems We Face?; 2.3.3 What About Something a Bit More Radical?
  • 2.3.4 Ecological Modernization and Sustainable Development2.3.4.1 The Promise of Ecological Modernization and Limited Political Will; 2.3.4.2 The Shift Toward the Sustainability Discourse; The Shift in Business; Responding to Pressures and the Lure of the Business Case for Sustainability; The Shift in Cities; Movement Across Universities; 2.3.4.3 Critics of the Ecological Modernization and Sustainability Discourses; 2.4 We Must Reframe the Issue; 2.4.1 Changing Frames Is Contested; 2.4.1.1 Efforts to Control the Discussion; 2.4.1.2 Changing Language Use; 2.5 Concluding Thoughts; References
  • Chapter 3: Legitimacy, Stakeholders, and Strategic Communication Efforts3.1 Legitimacy; 3.1.1 Legitimacy, Reputation, and Influence; 3.1.2 Discussing Sustainability Within and Between Institutional Fields; 3.2 Actions Organizations Take to Influence Legitimacy; 3.2.1 Changing Business Performance; 3.2.2 Changing the Normative Environment; 3.2.3 Creating New Standards; 3.2.4 Changing Descriptions and Absorbing Information; 3.3 Communication and the Strategic Approach to Legitimacy; 3.3.1 Credible Communication and Greenwashing
  • 3.3.2 Annual Meetings, Sustainability Reporting, Websites, and Architecture3.3.2.1 Annual Meetings; 3.3.2.2 Reporting About Sustainability; A Change over Time; Developing a Reporting Framework; Deciding on Report Content; Benefits of Sustainability Reporting; Moving to Online Sustainability Reports; 3.3.2.3 Certifications; What Are Sustainability Standards and Certifications?; The Decision to Certify or Not?; 3.3.2.4 Architecture and Visual Rhetoric; LEED-Certified Corporate Offices; Architecture and Community Rhetoric; 3.4 Stakeholders; 3.4.1 Adapting Messages to Stakeholders
Dimensions
unknown
Extent
1 online resource (xx, 308 pages)
File format
unknown
Form of item
online
Isbn
9783319180052
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Note
SpringerLink
Other control number
10.1007/978-3-319-18005-2
Other physical details
illustrations.
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
  • (OCoLC)914259043
  • (OCoLC)ocn914259043
Label
Strategic communication for sustainable organizations : theory and practice, Myria Allen
Link
https://ezproxy.lib.ou.edu/login?url=http://link.springer.com/10.1007/978-3-319-18005-2
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Intro; Foreword; Preface; Why Write This Book?; Who Should Read This Book?; Plan for This Book; Participating Organizations; Acknowledgments; Contents; Chapter 1: Sustainability and Communication; 1.1 Why Sustainability and Why Now?; 1.1.1 Sustainability and Strategic Ambiguity; 1.2 What Are Organizational Actors Doing?; 1.3 Why Communication?; 1.3.1 Communication Challenges Organizations Face; 1.3.1.1 Fear of Speaking Out; 1.3.1.2 Messages Not Processed; 1.4 What Are We to Do?; 1.5 Concluding Thoughts; References
  • Chapter 2: Changing Paradigms, Shifting Societal Discourses, and Organizational Responses2.1 The Trail Blazers: An Example of Organizational Change; 2.2 Changing Discourses: The Organization-Environment Interface; 2.2.1 Paradigms and Discourses in Societies; 2.2.1.1 The False Dichotomy Between Jobs and the Environment; 2.2.1.2 Difficult Conversations and Discursive Closure; 2.2.2 Paradigms and Discourses in Organizations; 2.3 What Are the Major Discourses?; 2.3.1 Do We Face Global Limits?; 2.3.2 How Can We Solve the Problems We Face?; 2.3.3 What About Something a Bit More Radical?
  • 2.3.4 Ecological Modernization and Sustainable Development2.3.4.1 The Promise of Ecological Modernization and Limited Political Will; 2.3.4.2 The Shift Toward the Sustainability Discourse; The Shift in Business; Responding to Pressures and the Lure of the Business Case for Sustainability; The Shift in Cities; Movement Across Universities; 2.3.4.3 Critics of the Ecological Modernization and Sustainability Discourses; 2.4 We Must Reframe the Issue; 2.4.1 Changing Frames Is Contested; 2.4.1.1 Efforts to Control the Discussion; 2.4.1.2 Changing Language Use; 2.5 Concluding Thoughts; References
  • Chapter 3: Legitimacy, Stakeholders, and Strategic Communication Efforts3.1 Legitimacy; 3.1.1 Legitimacy, Reputation, and Influence; 3.1.2 Discussing Sustainability Within and Between Institutional Fields; 3.2 Actions Organizations Take to Influence Legitimacy; 3.2.1 Changing Business Performance; 3.2.2 Changing the Normative Environment; 3.2.3 Creating New Standards; 3.2.4 Changing Descriptions and Absorbing Information; 3.3 Communication and the Strategic Approach to Legitimacy; 3.3.1 Credible Communication and Greenwashing
  • 3.3.2 Annual Meetings, Sustainability Reporting, Websites, and Architecture3.3.2.1 Annual Meetings; 3.3.2.2 Reporting About Sustainability; A Change over Time; Developing a Reporting Framework; Deciding on Report Content; Benefits of Sustainability Reporting; Moving to Online Sustainability Reports; 3.3.2.3 Certifications; What Are Sustainability Standards and Certifications?; The Decision to Certify or Not?; 3.3.2.4 Architecture and Visual Rhetoric; LEED-Certified Corporate Offices; Architecture and Community Rhetoric; 3.4 Stakeholders; 3.4.1 Adapting Messages to Stakeholders
Dimensions
unknown
Extent
1 online resource (xx, 308 pages)
File format
unknown
Form of item
online
Isbn
9783319180052
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Note
SpringerLink
Other control number
10.1007/978-3-319-18005-2
Other physical details
illustrations.
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
  • (OCoLC)914259043
  • (OCoLC)ocn914259043

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