The Resource Localizing global marketing strategies : emerging research and opportunities, by Janell NaKia Harvey

Localizing global marketing strategies : emerging research and opportunities, by Janell NaKia Harvey

Label
Localizing global marketing strategies : emerging research and opportunities
Title
Localizing global marketing strategies
Title remainder
emerging research and opportunities
Statement of responsibility
by Janell NaKia Harvey
Creator
Subject
Language
eng
Summary
"This book explores the importance of global marketing and the trends and strategies that are necessary to ensure its success"--
Assigning source
Provided by publisher
Cataloging source
DLC
http://library.link/vocab/creatorDate
1980-
http://library.link/vocab/creatorName
Harvey, Janell NaKia
Dewey number
658.8/4
Index
index present
LC call number
HF5415
LC item number
.H24337 2020
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Marketing
  • Success in business
  • Marketing
  • Success in business
Label
Localizing global marketing strategies : emerging research and opportunities, by Janell NaKia Harvey
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Extent
pages cm
Isbn
9781799809579
Lccn
2019023060
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
  • (OCoLC)1110681332
  • (YBP)ybp16402131
Label
Localizing global marketing strategies : emerging research and opportunities, by Janell NaKia Harvey
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Extent
pages cm
Isbn
9781799809579
Lccn
2019023060
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
  • (OCoLC)1110681332
  • (YBP)ybp16402131

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