The Resource Innovations in sustainability : fuel and food, Alfred A. Marcus, University of Minnesota

Innovations in sustainability : fuel and food, Alfred A. Marcus, University of Minnesota

Label
Innovations in sustainability : fuel and food
Title
Innovations in sustainability
Title remainder
fuel and food
Statement of responsibility
Alfred A. Marcus, University of Minnesota
Creator
Author
Subject
Language
eng
Summary
"To what extent can competition between companies encourage innovations in sustainability that have the potential to solve some of the world's major challenges? Using a series of case studies, this book pits closely related competitors against each other to examine the progress in and obstacles to the evolution of sustainable innovations in energy efficiency, solar power, electric vehicles and hybrids, wind energy, healthy eating, and agricultural productivity. It delves into the efforts of Tesla Motors to bring about a revolution in personal transportation, and the challenges Toyota and General Motors (GM) confront in commercializing hybrids. It explores the movement to healthy food by cereal companies General Mills and Kellogg's, and depicts the battles between Whole Foods and Walmart for the world's palate..."--Page 4 of cover
Member of
Cataloging source
YDXCP
http://library.link/vocab/creatorDate
1950-
http://library.link/vocab/creatorName
Marcus, Alfred A.
Dewey number
338.927
Index
index present
LC call number
HD 30.255 .M36 2015
Literary form
non fiction
Nature of contents
bibliography
Series statement
Organizations and the natural environment
http://library.link/vocab/subjectName
  • Industrial management
  • Technological innovations
  • Green products
  • Sustainable development
  • Strategic planning
  • Competition
  • Competition
  • Green products
  • Industrial management
  • Strategic planning
  • Sustainable development
  • Technological innovations
Label
Innovations in sustainability : fuel and food, Alfred A. Marcus, University of Minnesota
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction: the path to sustainability. I. Funding sustainable startups. Leaders of the pack: Khosla Ventures and KPCB -- Scaling up: Intel Capital and Google Ventures -- II. Business models. Follow the sun: First Solar and Suntech -- Making a revolution: Tesla and Better Place -- III. The macroenvironment and industry context. Ticket to ride: Toyota and General Motors -- Blowing in the wind: Vestas and General Electric -- IV. Finding customers. Carrying that weight: General Mills and Kellogg's -- Bridge over troubled waters: Pepsi and Coca-Cola -- V. Competition between mission and non-mission based business. Consensus capitalism: Whole Foods and Walmart -- Sustainability's next frontier: DuPont and Monsanto -- Concluding observations: the journey continues
Dimensions
23 cm
Extent
xvii, 363 pages
Isbn
9781107072794
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • (OCoLC)918593996
  • (OCoLC)ocn918593996
Label
Innovations in sustainability : fuel and food, Alfred A. Marcus, University of Minnesota
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Introduction: the path to sustainability. I. Funding sustainable startups. Leaders of the pack: Khosla Ventures and KPCB -- Scaling up: Intel Capital and Google Ventures -- II. Business models. Follow the sun: First Solar and Suntech -- Making a revolution: Tesla and Better Place -- III. The macroenvironment and industry context. Ticket to ride: Toyota and General Motors -- Blowing in the wind: Vestas and General Electric -- IV. Finding customers. Carrying that weight: General Mills and Kellogg's -- Bridge over troubled waters: Pepsi and Coca-Cola -- V. Competition between mission and non-mission based business. Consensus capitalism: Whole Foods and Walmart -- Sustainability's next frontier: DuPont and Monsanto -- Concluding observations: the journey continues
Dimensions
23 cm
Extent
xvii, 363 pages
Isbn
9781107072794
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
  • (OCoLC)918593996
  • (OCoLC)ocn918593996

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