The Resource Designing with data : improving the user experience with A/B testing, Rochelle King, Elizabeth F. Churchill, and Caitlin Tan

Designing with data : improving the user experience with A/B testing, Rochelle King, Elizabeth F. Churchill, and Caitlin Tan

Label
Designing with data : improving the user experience with A/B testing
Title
Designing with data
Title remainder
improving the user experience with A/B testing
Statement of responsibility
Rochelle King, Elizabeth F. Churchill, and Caitlin Tan
Title variation
Improving the user experience with A/B testing
Creator
Contributor
Author
Subject
Language
eng
Cataloging source
IMR
http://library.link/vocab/creatorName
King, Rochelle
Dewey number
005.019
Illustrations
  • illustrations
  • charts
Index
index present
LC call number
QA 76.9 .H85 K56 2017
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1962-
http://library.link/vocab/relatedWorkOrContributorName
  • Churchill, Elizabeth F.
  • Tan, Caitlin
http://library.link/vocab/subjectName
  • User-centered system design
  • Information visualization
  • Information visualization
  • User-centered system design
Target audience
adult
Label
Designing with data : improving the user experience with A/B testing, Rochelle King, Elizabeth F. Churchill, and Caitlin Tan
Instantiates
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Foreword -- Preface -- Chapter 1: Introducing a data mindset -- Chapter 2: The ABCs of using data -- Chapter 3: A framework for experimentation -- Chapter 4: The definition phase (how to frame your experiments) -- Chapter 5: The execution phase (how to put your experiments into action) -- Chapter 6: The analysis phase (getting answers from your experiments) -- Chapter 7: Creating the right environment for data-aware design -- Chapter 8: Conclusion -- Ethical considerations -- Last words -- Appendix A : Resources -- Index
Dimensions
23 cm
Edition
First edition.
Extent
xxvii, 337 pages
Isbn
9781449334833
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations (some color), charts, graphs
System control number
  • (OCoLC)985010697
  • (OCoLC)ocn985010697
Label
Designing with data : improving the user experience with A/B testing, Rochelle King, Elizabeth F. Churchill, and Caitlin Tan
Publication
Copyright
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Foreword -- Preface -- Chapter 1: Introducing a data mindset -- Chapter 2: The ABCs of using data -- Chapter 3: A framework for experimentation -- Chapter 4: The definition phase (how to frame your experiments) -- Chapter 5: The execution phase (how to put your experiments into action) -- Chapter 6: The analysis phase (getting answers from your experiments) -- Chapter 7: Creating the right environment for data-aware design -- Chapter 8: Conclusion -- Ethical considerations -- Last words -- Appendix A : Resources -- Index
Dimensions
23 cm
Edition
First edition.
Extent
xxvii, 337 pages
Isbn
9781449334833
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations (some color), charts, graphs
System control number
  • (OCoLC)985010697
  • (OCoLC)ocn985010697

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