The Resource Coca-globalization : following soft drinks from New York to New Guinea, Robert J. Foster

Coca-globalization : following soft drinks from New York to New Guinea, Robert J. Foster

Label
Coca-globalization : following soft drinks from New York to New Guinea
Title
Coca-globalization
Title remainder
following soft drinks from New York to New Guinea
Statement of responsibility
Robert J. Foster
Creator
Subject
Language
eng
Additional physical form
Table of contents and summary available via the World Wide Web.
Cataloging source
DLC
http://library.link/vocab/creatorDate
1957-
http://library.link/vocab/creatorName
Foster, Robert John
Illustrations
illustrations
Index
index present
LC call number
GN450
LC item number
.F67 2008
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Commerce
  • Cola drinks
  • Consumers
  • Culture and globalization
Label
Coca-globalization : following soft drinks from New York to New Guinea, Robert J. Foster
Link
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. [251]-268) and index
Contents
The social life of worldly things : commodity consumption and globalization -- Glocalizing Coca-Cola : the multilocal multinational corporation -- Qualifying products : trademarks, brands, and value creation -- A network of perspectives : the meanings of soft drinks in Papua New Guinea -- Corporations, consumers, and new strategies of citizenship -- Shareholder activism : consumer citizenship inside the corporation -- Pouring rights : politics, products, agency, and change -- Product networks and the politics of knowledge
Dimensions
22 cm.
Edition
1st ed.
Extent
xxvii, 275 p.
Isbn
9780230603868
Isbn Type
(pbk.)
Lccn
2007026773
Other physical details
ill.
System control number
  • 2994492-01okla_normanlaw
  • (SIRSI)2994492
  • (Sirsi) o154677450
  • (OCoLC)154677450
Label
Coca-globalization : following soft drinks from New York to New Guinea, Robert J. Foster
Link
Publication
Bibliography note
Includes bibliographical references (p. [251]-268) and index
Contents
The social life of worldly things : commodity consumption and globalization -- Glocalizing Coca-Cola : the multilocal multinational corporation -- Qualifying products : trademarks, brands, and value creation -- A network of perspectives : the meanings of soft drinks in Papua New Guinea -- Corporations, consumers, and new strategies of citizenship -- Shareholder activism : consumer citizenship inside the corporation -- Pouring rights : politics, products, agency, and change -- Product networks and the politics of knowledge
Dimensions
22 cm.
Edition
1st ed.
Extent
xxvii, 275 p.
Isbn
9780230603868
Isbn Type
(pbk.)
Lccn
2007026773
Other physical details
ill.
System control number
  • 2994492-01okla_normanlaw
  • (SIRSI)2994492
  • (Sirsi) o154677450
  • (OCoLC)154677450

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