The Resource Business Owner’s Guide to the Internet : How to Build a Strong Web Presence for Your Business

Business Owner’s Guide to the Internet : How to Build a Strong Web Presence for Your Business

Label
Business Owner’s Guide to the Internet : How to Build a Strong Web Presence for Your Business
Title
Business Owner’s Guide to the Internet
Title remainder
How to Build a Strong Web Presence for Your Business
Creator
Contributor
Subject
Genre
Language
eng
Summary
Whether you are a small business owner seeking to create or improve your Web presence, or a player in a large corporation who wants to better understand the legal and business fundamentals of your company's Web enterprise, the Business Owner's Guide to the Internet will provide you with the important information you cannot be without!
Member of
Cataloging source
MiAaPQ
http://library.link/vocab/creatorName
Barreca, Hugo
Dewey number
  • 004.678024658
  • 346.7307
LC call number
KF390.5 .C6 B35 2008
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
O'Neill, Julie
Series statement
Quick Start Your Business
http://library.link/vocab/subjectName
  • Business law -- United States
  • Electronic commerce -- Law and legislation -- United States -- Popular works
  • Electronic commerce -- United States -- Popular works
  • Electronic commerce
Label
Business Owner’s Guide to the Internet : How to Build a Strong Web Presence for Your Business
Link
https://ebookcentral.proquest.com/lib/oulaw/detail.action?docID=360334
Instantiates
Publication
Copyright
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Front Cover -- Title Page -- Copyright -- Contents -- Introduction -- Section I: Setting Up and Maintaining Your Business -- Chapter 1: Choosing a Form of Entity -- The Right Entity for the Original Company -- Corporate Advantages -- Corporate Disadvantages -- The Limited Partnership -- The Limited Liability Company -- The Choice between an S Corporation and an LLC -- Doing Deals through Partners, Subsidiaries, or Affiliates -- Chapter 2:Formation and Maintenance of Your New Entity -- Creating Structures that Anticipate Change -- Limiting Your Liabilities During (and After) the Life of Your Business -- Avoiding the Piercing of Your Corporate Veil -- Chapter 3: Contract Basics -- Pros and Cons -- Contract Requirements -- Chapter 4: Dealing with Employees -- Discrimination -- Hiring and Firing -- Employment Agreements -- Internet-Use and Email Policies -- Section II: Financing Your Internet Business -- Chapter 5: Financing Options -- What Investors Invest In -- Equity versus Loans -- Chapter 6: Business Plans -- Nondisclosure Agreements -- The Right Type of Business Plan for Your Needs -- Business Plan Contents -- Chapter 7: Raising Equity -- Dog and Pony Shows -- Securities Registration -- Regulation D -- Initial Public Offerings -- Section III: Setting Up Your Website -- Chapter 8: Your Website Name -- Choosing and Registering Your Domain Name -- Cybersquatting -- Chapter 9: The Internet Website and Related Software and Hardware -- Waterfall Method-Defining Your System Specifications -- Waterfall Method-Writing the Request for Proposal -- Agile Method -- Decisions Common to All Developmental Practices -- Chapter 10: Business Decisions Regarding Your Software and Hardware -- Negotiation of Hardware and Software Contracts -- Payment Schedules -- Comparing Suppliers -- Contracts -- Your Responsibilities
  • Chapter 11: Implementing Your Software and Hardware -- Users -- Training, Error Control, and Feedback -- Functionality Creep -- Chapter 12: Website Content -- Quality of Information -- Copyright Protection -- Defamation of Character -- Access to Content by Minors -- Section IV: Doing Business on Your Website -- Chapter 13: Development and Practice of Business on the Internet -- E-Commerce -- The Retail Model -- Using the Internet to Share Information -- Auctions, Reverse Auctions, and Matchmaking -- Selling on the Internet -- Chapter 14: How to Attract Visitors to Your Website -- Search Engines -- Section V: Intellectual Property Basics for Your Website -- Chapter 15: Trademarks and Service Marks -- Trademarks -- Service Marks -- Chapter 16: Publishing Law, Copyright, and Electronic Media -- Trademarks as Identifiers of Internet Speakers -- Infringement of Copyright -- Using the Publisher Model -- Conclusion -- The Future Prospects -- Standard Business Tool -- Marketing -- Opening Up International Possibilities -- This Is Only the Beginning -- Glossary -- Appendix A: Basic Legal Concepts with Business Implications -- Appendix B: Sample Business Worksheets -- Index -- About the Authors -- Back Cover
Dimensions
unknown
Extent
1 online resource (209 pages)
Form of item
online
Isbn
9781572487758
Media category
computer
Media MARC source
rdamedia
Media type code
c
Note
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Sound
unknown sound
Specific material designation
remote
System control number
  • (MiAaPQ)EBC360334
  • (Au-PeEL)EBL360334
  • (CaONFJC)MIL182129
  • (OCoLC)257597155
Label
Business Owner’s Guide to the Internet : How to Build a Strong Web Presence for Your Business
Link
https://ebookcentral.proquest.com/lib/oulaw/detail.action?docID=360334
Publication
Copyright
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
  • Front Cover -- Title Page -- Copyright -- Contents -- Introduction -- Section I: Setting Up and Maintaining Your Business -- Chapter 1: Choosing a Form of Entity -- The Right Entity for the Original Company -- Corporate Advantages -- Corporate Disadvantages -- The Limited Partnership -- The Limited Liability Company -- The Choice between an S Corporation and an LLC -- Doing Deals through Partners, Subsidiaries, or Affiliates -- Chapter 2:Formation and Maintenance of Your New Entity -- Creating Structures that Anticipate Change -- Limiting Your Liabilities During (and After) the Life of Your Business -- Avoiding the Piercing of Your Corporate Veil -- Chapter 3: Contract Basics -- Pros and Cons -- Contract Requirements -- Chapter 4: Dealing with Employees -- Discrimination -- Hiring and Firing -- Employment Agreements -- Internet-Use and Email Policies -- Section II: Financing Your Internet Business -- Chapter 5: Financing Options -- What Investors Invest In -- Equity versus Loans -- Chapter 6: Business Plans -- Nondisclosure Agreements -- The Right Type of Business Plan for Your Needs -- Business Plan Contents -- Chapter 7: Raising Equity -- Dog and Pony Shows -- Securities Registration -- Regulation D -- Initial Public Offerings -- Section III: Setting Up Your Website -- Chapter 8: Your Website Name -- Choosing and Registering Your Domain Name -- Cybersquatting -- Chapter 9: The Internet Website and Related Software and Hardware -- Waterfall Method-Defining Your System Specifications -- Waterfall Method-Writing the Request for Proposal -- Agile Method -- Decisions Common to All Developmental Practices -- Chapter 10: Business Decisions Regarding Your Software and Hardware -- Negotiation of Hardware and Software Contracts -- Payment Schedules -- Comparing Suppliers -- Contracts -- Your Responsibilities
  • Chapter 11: Implementing Your Software and Hardware -- Users -- Training, Error Control, and Feedback -- Functionality Creep -- Chapter 12: Website Content -- Quality of Information -- Copyright Protection -- Defamation of Character -- Access to Content by Minors -- Section IV: Doing Business on Your Website -- Chapter 13: Development and Practice of Business on the Internet -- E-Commerce -- The Retail Model -- Using the Internet to Share Information -- Auctions, Reverse Auctions, and Matchmaking -- Selling on the Internet -- Chapter 14: How to Attract Visitors to Your Website -- Search Engines -- Section V: Intellectual Property Basics for Your Website -- Chapter 15: Trademarks and Service Marks -- Trademarks -- Service Marks -- Chapter 16: Publishing Law, Copyright, and Electronic Media -- Trademarks as Identifiers of Internet Speakers -- Infringement of Copyright -- Using the Publisher Model -- Conclusion -- The Future Prospects -- Standard Business Tool -- Marketing -- Opening Up International Possibilities -- This Is Only the Beginning -- Glossary -- Appendix A: Basic Legal Concepts with Business Implications -- Appendix B: Sample Business Worksheets -- Index -- About the Authors -- Back Cover
Dimensions
unknown
Extent
1 online resource (209 pages)
Form of item
online
Isbn
9781572487758
Media category
computer
Media MARC source
rdamedia
Media type code
c
Note
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Sound
unknown sound
Specific material designation
remote
System control number
  • (MiAaPQ)EBC360334
  • (Au-PeEL)EBL360334
  • (CaONFJC)MIL182129
  • (OCoLC)257597155

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